WSI Paid Search (PPC)
Consistently Driving Profitable Leads and Sales
Paid search on Google and Bing is becoming more and more competitive. As more advertisers enter your paid search market, your costs per click rise. This is happening across virtually every category and will only continue rise as this is where people are doing their buying research. As such, you need a PPC (pay per click) partner who can build a highly categorized and specific keyword list into the thousands, and then manage that keyword portfolio toward a specific goal. Whether that goal is impressions, leads, or sales, we deliver. Our experienced team of paid search specialists have been doing it since the very beginning of paid search.
WSI strikes the right balance between art and science by combining our knowledge with Kenshoo, the leading paid search digital marketing technology platform in the world. Anyone can drive more leads/sales volume through PPC if ROI is not a concern. But, it takes true experts to increase volume while also reducing your cost per acquisition. We’ve been able to do this for clients ranging from Loyola University Chicago to Allianz Global Assistance to HOSTING.com – and we can do the same for you.